Aaron Taube

Aaron Taube

I'm a freelance writer/journalist.

Former Business Insider ads reporter. Sample case studies and whitepapers available on request. Row 1 = Reported stories, Row 2 = Op-eds, Row 3 = Blogposts, Row 4 = Sponsored posts, Row 5 = Editorial

  • 15
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  • 16K
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15
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9
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Aaron Taube's stories for
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Screen shot 2015 07 27 at 1.35.23 pm article
The Content Strategist

Sponsored Content Is Becoming Programmatic, But Can ...

Sponsored content, programmatic, native advertising: How do they all tie together?

Joe purzycki medium native article
nativeadvertising.com

Medium Is Building The Future Of Brand Storytelling: Medium ...

Medium Is Building The Future Of Brand Storytelling...

Screen shot 2015 07 27 at 1.46.24 pm article
The Content Strategist

Why Starbucks Is Trying to Launch a Media Company

Coffee + Content = Starbucks' new media company

Brian mandelbaum 3x2 article
Advertising Age

Advertisers' Demands for 100% Viewability Are Unrealistic ...

Advertisers' Demands for 100% Viewability Are Unrea...

Screen shot 2015 07 27 at 1.49.04 pm article
Adexchanger

Fraud, Weary Publishers and Poor Measurement Hold Back ...

Fraud, Weary Publishers and Poor Measurement Hold B...

Tv article
VentureBeat

An open challenge to the digital video industry: Adopt TV's business ...

An open challenge to the digital video industry: Ad...

Stock photo of woman looking at her phone article
Business Insider

What mobile shoppers want - Business Insider

What mobile shoppers want - Business Insider

Screen shot 2015 07 27 at 1.51.59 pm article
The Content Strategist

I Watched a Day's Worth of Snapchat Discover Stories—Here's What ...

Here's what you can expect to find on Snapchat Discover.

Featimg want to be a world class marketer learn from gaming companies article
adknowledge.com

Want to Be a World-Class Marketer? Learn from Gaming Companies ...

On the virtues of lifetime value.

Jessa weird have to go to work every day article
blog.usebenny.com

Pros and Cons of Being a Freelancer, From a Freelancer

What I learned in my first six months.

Rajesh anandan bigger article
Business Insider

Two MIT Grads Founded A Startup That Almost Exclusively Employs People On The Autism Spectrum

ULTRA Testing seeks to make use of the natural talents held by certain members of the autism and Asperger's community.

Shane smith article
Business Insider

How Vice Will Make $500 Million In 2014 - Business Insider

How Vice Will Make $500 Million In 2014 - Business ...

Tv suicide article
Business Insider

Publicis' Big Ad Deal With YouTube Is Broadcast TV's Worst Nightmare

Publicis Groupe's MediaVest has reached a deal with Google to spend tens of millions of dollars on YouTube ads this year. Here's why it's bad news for TV.