Aaron Taube
I'm a freelance writer/journalist.
Former Business Insider ads reporter. Sample case studies and whitepapers available on request. Row 1 = Reported stories, Row 2 = Op-eds, Row 3 = Blogposts, Row 4 = Sponsored posts, Row 5 = Editorial
The Content Strategist
Sponsored Content Is Becoming Programmatic, But Can ...
Sponsored content, programmatic, native advertising: How do they all tie together?
nativeadvertising.com
Medium Is Building The Future Of Brand Storytelling: Medium ...
Medium Is Building The Future Of Brand Storytelling...
The Content Strategist
Why Starbucks Is Trying to Launch a Media Company
Coffee + Content = Starbucks' new media company
Advertising Age
Advertisers' Demands for 100% Viewability Are Unrealistic ...
Advertisers' Demands for 100% Viewability Are Unrea...
Adexchanger
Fraud, Weary Publishers and Poor Measurement Hold Back ...
Fraud, Weary Publishers and Poor Measurement Hold B...
VentureBeat
An open challenge to the digital video industry: Adopt TV's business ...
An open challenge to the digital video industry: Ad...
Business Insider
How IBM is bringing front-office data analysis to Super Bowl fans
Sponsored post for IBM.
Digiday
All aboard the struggle bus: 4 programmatic problems facing publishers - Digiday
4 big challenges to programmatic.
Business Insider
What mobile shoppers want - Business Insider
What mobile shoppers want - Business Insider
The Content Strategist
I Watched a Day's Worth of Snapchat Discover Stories—Here's What ...
Here's what you can expect to find on Snapchat Discover.
adknowledge.com
Want to Be a World-Class Marketer? Learn from Gaming Companies ...
On the virtues of lifetime value.
blog.usebenny.com
Pros and Cons of Being a Freelancer, From a Freelancer
What I learned in my first six months.
Business Insider
Two MIT Grads Founded A Startup That Almost Exclusively Employs People On The Autism Spectrum
ULTRA Testing seeks to make use of the natural talents held by certain members of the autism and Asperger's community.
Business Insider
How Vice Will Make $500 Million In 2014 - Business Insider
How Vice Will Make $500 Million In 2014 - Business ...
Business Insider
Publicis' Big Ad Deal With YouTube Is Broadcast TV's Worst Nightmare
Publicis Groupe's MediaVest has reached a deal with Google to spend tens of millions of dollars on YouTube ads this year. Here's why it's bad news for TV.